creative logo design
Every successful company starts with a great logo to set them apart and communicate the image they represent. We design clean, creative and affordable logos to help you make your mark.
Why us for Logo Design?
There are so many logo designers out there today—so what makes us stand out from our competition? Here are a few factors to consider:
Time-tested Experience
We have over 30 years of experience creating dynamic and functional logos that work. We haven’t been in business this long by creating mediocre logos. You can have confidence knowing you are going to have a winner.
Brand Development
When possible, we create more than just your logo—we build you a brand. This involves font selection, colour pallette and background treatments to accompany social media, web design and print materials.
Senior Designer Skill Level
Too many firms use their junior designers with little experience to produce logo designs. All our logo designs go through our senior designer to ensure they are the best they can be before they get to you.
We don’t think you should be waiting around for weeks on end waiting to see your logo design concepts. We make you a high priority by turning around most of our logo designs within a week. After all, you have a business to run—you need your logo now!
“John is exceptionally gifted at his work. I have been impressed with every product he has delivered over the last few years. He is responsive and easy to work with and has a remarkable way of using design to capture the essence of a business or project. I highly recommend Eyetoeye Design.”
Deborah Holbrook
Family Law Lawyer
(holbrookfamilylaw.com)
“I have been using Eyetoeye Design for all my design work now for about 6-7 years. They have developed 2 different websites for me, multiple advertising promotions, vehicle wrap design and extensive website SEO promotion. Thank you Eyetoeye Design.”
Tim Bykiv
Contractor/Real Estate Agent (wowdecks.ca)
“Eyetoeye Design has been performing exceptionally well and successfully delivering their outputs in a timely manner. The team is highly communicative and internal stakeholders are particularly impressed with their detail-oriented approach and turnaround time.”
Maureen Frogley
Speech-Language Pathologist
The Importance of Creating a Brand With Your Logo.
Creating a logo design for your business is only a small part of your image. Have you thought about the rest of your overall image? When hiring Eyetoeye Design, we specialize in building out your whole brand. The value in this process becomes very evident when you move on to your website design, social media and print materials. Too often, the website and other marketing materials are not consistent in branding and your overall image becomes cluttered and confusing. Here are a few important aspects of brand development.
colour pallette
The first process is developing a colour palette to accompany your logo. This includes primary and secondary colours that mesh together harmoniously. This selection of colours will then be carried across your other marketing materials ensuring you have colour consistency and colour flexibility when needed.
typography selection
Font choice is critical to your brand. You may love two individual fonts but when they are used together—they clash. We will recommend a small set of print and web fonts that compliment each other. We usually have a headline, script/accent, subhead and body font as part of your typography team.
Images and Backgrounds
The images we select and present are the base of your image styling to be carried across all materials. They will likely not show up on everything but they do set a mood as guidance for moving ahead and help ensure a memorable theme and appearance.
By including development of these three brand elements into your logo design process, you set the map for future design direction saving you and your designer a lot of time now that these elements are defined.
our logo design process
We have a simple process we follow for our logo designs to ensure you receive a great logo that speaks to your target audience.
Understanding Your Business
First things first. Before we start anything, we have an in-depth conversation to understand your business and how you are unique. We discuss colours, typography, competitors along with personal likes and dislikes. The more we can get inside your head, the better.
Brainstorming Stage
This is the first part of the creative logo design process. Here we explore icon research, typographical possibilities, colour scheming and defining the general direction we plan to go with the logo development. Most of this is pretty messy until the next stage.
Design Development
Here we are putting all the elements together and trying different options and combinations of a variety of icon treatments and matching typography. As this progresses, final logo concepts are tightened up and narrowed down to complete a set of logo possibilities.
Presentation and Refinement
Final concepts are pulled together into a slick presentation format to show the customer. Upon feedback from our customer, we will make refinements to a selected logo or combine parts of two logos into one. Final logos are supplied in eps, jpg and png formats.
Explore Related Services
We consider ourselves to be a full service web development and marketing agency. Have a peek at some of the other services that we offer that go hand in hand with logo design.
Web DESIGN
No business can survive without an effective website. This goes far beyond throwing some information and a few pictures online. We build clean and communicative websites that convert viewers to customers. With well-executed SEO, your website will become your most effective marketing tool.
video production
A video can be a great compliment for any business. Many customers would rather watch your business intro video than read through a brochure to see if you are the right fit for them. We produce creative and engaging business videos that make an impact.
PHOTOGRAPHY
Stock photography can be a very solid solution for most businesses. We use it all the time. However, sometimes you need a custom photo shoot that is personalized just for your business to clearly illustrate how you are unique and showcase your team hard at work providing exceptional services.
Helpful resources
We have created these blog articles that may assist you when considering having a new logo designed.
4 critical logo design details you may overlook
When it comes time to have your new logo designed, you want to make sure you have a good overview of what to be looking for from your designer. Here are four quick suggestions to think about before you jump in. Your logo is going to make an impression for you—make sure it is a good one!
advantages of choosing a smaller design firm
It’s about personal care. We are a two-man team that gives personalized and expedient attention to our valued customers. Too often customer jobs are passed around from person to person at large firms and your initial focus becomes muddled because there are too many hands that touch your projects.
What fonts should I use? our guide to selecting the best fonts
There are so many fonts available today. How can you ensure you are choosing a good one and far more important, what fonts work best together? Are there fonts best for headlines and then others for body copy. Read on.