Building Christian or faith based websites has been the cornerstone of our business for many years now. As Christians ourselves, we feel especially called to help our fellow brothers and sisters with their businesses. This particular case study showcases a website for a Christian Counsellor in Langley, BC.
Being a new business, Jamie needed more than just web design. We started with logo design, content writing and direction for business photography. Once we moved to the website design, we had a good foundation to build off of. Every website we build starts from scratch. We do not use templates as we believe that you deserve a unique website because your business and you are unique.
Using a light theme with green being the main colour, we were able to design a stunning website for Rebuild and Relate Counselling. Colour choice is a big deal when building out a brand. Green is an excellent choice as it is more unique. We have designed a lot of websites that use blue as their main colour, while there are many different blue hues both light and dark, many of them end up feeling similar just because it is so common. That is why this website was exciting to have green used as the main colour.
Having a colour theme is a great way to have strong brand identity. We often see many businesses using blue as their main colour. While there is nothing wrong with this, and we can still make the website unique, it is a nice change to use a different colour theme when building a website. The colour theme for this website consisted of green and browns. The green chosen is a muted, softer green that has a very inviting and trusted feel to it that makes the customer feel safe. The brown is a great accent to the green and gives it a very trendy feel, almost as if you were meeting with a friend at your favourite coffee shop. Using a light theme for the website, we integrated the green and brown into the website to create a unique look and also separate each section to help viewers navigate their way through the website.
Before we can get started on the design, we need to develop the content. Content writing is a huge part of any website and is often the part that struggles the most. As Christian Website Designers, we are able to better connect with your business when writing the content. This is an area we have noticed huge success in. As many business owners are busy or are not strong content writers, we can elevate this part of your website and take the stress off of you by handling this for you. With our focus on Jamie's message and pointing others to Christ, we effectively wrote, organized and structured the content for overall website flow and SEO. Once the content is written, a lot of the overall website has been structured as we organize the content in a way that flows and guides customers through the website, helping them navigate and find what they are looking for quickly.
Now that we have all the pieces, it is time to bring it all together. With a clean and organic overall feel to the website, we feel that this website came together very well and the colours, textures and images all compliment each other well. This website guides you through Jamie's business by introducing himself to give a personal touch. This intro sets the stage for the rest of the website, showing the customers that their concerns are heard and that they are not just a number in another large counselling firm that has lost it's personality. Flowing from row to row, the website guides you through it, giving you information in bite sized portions to help readers understand, not be overwhelmed and answer their questions in a quick way to keep them on the website and encourage them to book an appointment instead of going to another website. This can be tough to achieve, as everyone likes having options to pick from when finding something new. That is why we put so much care and attention into every part of the website, so that the potential customers can see that Rebuild and Relate Counselling is a great choice and end up staying on the website instead of moving on.
During the entire website process, SEO is a big focus. Without it and no matter how stunning the website is, it will never get noticed without effective SEO. This is something that we have poured a lot of attention into. We want to be able to offer our customers SEO that gives them huge value and will help them grow their business by getting noticed and it really is a trade secret that hides many of the secrets the make the biggest difference. As there is a lot of value in these secrets, we had to learn many of them the hard way through trial and error. Over years of learning and always trying to advance our skills we offer SEO as the ultimate tool in bringing traffic to your website and growing your business. This website features one of our 'on page' SEO packages. Allowing the website to do a lot of the heavy lifting to help with search rankings. We feature an array of targeted keywords to help boost all pages of the website. This is a great solution to keeping costs down while keeping the website strong and effective.
From start to finish, we take great care to ensure that everything comes together well and has the maximum impact while still remaining affordable for small business owners to take that next step for their business. When it comes to Christian Website Design, Eyetoeye Design, really does care about you and growing the body of Christ. We believe that this is a great way to spread the gospel and help others out. As brothers and sister in Christ we are here to take care of each other and your business is something that we take very seriously. There are many other website designers out there that promise big things but at the end of the day, we understand you better than they ever could as we share our connection through Christ.
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