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WHY CHOOSE A WEB DESIGNER THAT IS ALSO A GRAPHIC DESIGNER?

John Cowie • Jan 12, 2022

When designing a website, many ‘builders’ are not graphic designers. Why is this a big deal? Websites need to be designed, not built. Your website is often your first impression, if it is a bad one, customers will move onto your competition.

How can you create something visual without having design skill? We want to change that. We want to create stunning websites for our customers that makes them look great and attract new customers. Since we have a background in design, we have a better understanding of what looks good and how to apply that across multiple platforms. This is how we apply it to our websites.

 

We started website design around 20 years ago and have been chasing a better way to build websites. With our background in graphic design, we wanted a more visual way to build websites. HTML is the exact opposite of that, and we want to use our design skills to make better websites. A few years ago, we found the ultimate solution to this struggle, and we believe this is the future of web design. Web-based platforms are quickly becoming more popular as they are easy to learn and allow you to build powerful websites that can be built quickly and eliminate a lot of the issues we had when using HTML to build a website from scratch. A new company came out and answered all the question we had perfectly, they are called Without Code. Funny enough, their name is exactly what we were looking for and they catered their platform to other like-minded designers like us. Now we can make our websites really stand out by using our design skills to take them to that next level!

 

User Experience or UX is a big art of website, and we focus our attention on this. From beautiful design to having a website that flows well are all parts of that experience. We want all our website to guide you through and answer your question as you go.

 

The traditional way to build a website is with HTML or code. This way is both much more time consuming, less effective and requires maintenance to keep it running smoothly. Our web-based platform that eliminates all the negatives of code, while giving us a lot of customizability and advanced features. HTML was originally invented by scientists using programming over the internet as a means of communication. It wasn’t created by designers who had visual minds, wanting to create visually stunning graphics. So why would you build your website that way, you need a visual way to build out your website so that you can take full advantage of your mind and how it’s wired.

 

Time Saving

Our web-based platform saves you both time and money. When a website is build using code, the industry standard way to do it is by starting with Photoshop and building out the entire website design. Once this design is approved, the entire website needs to be rebuilt in code. Web-based platforms completely remove this step because they are visual, there is no need for the prototyping phase. When you as the customer see your website, it is previewing as if it were live. That means you can interact with it and see how everything works. There is also a lot of trial and error with code. You may code out an entire page and find out it isn’t working, now you must read through countless lines of code to find what mistake was made. That doesn’t happen with visual builders. If something isn’t working, you can see it right away and fix it.

 

More effective

When using a web-based platform, we can see the website as we are building it. That way, we can see instantly if the design is working or not. Everything is visual, making our graphic design background stand out that much more. Going back to the Photoshop prototyping phase, websites behave differently to static images. Every computer is different and there are thousands of different monitor sizes and proportions that need to be accounted for. This can all be done seamlessly with our website builder, making your experience better and your website more visually stunning across multiple platforms.

 

Powerful, built-in tools are a huge part to all our websites. What good is building a website that looks great but doesn’t have the functionality you need. We offer built-in stores, blogs and more. These can be seamlessly integrated into your site and give you back-end access to manage them on your own. Want to update pricing to items in your store or write a new blog post? Do it all with our seamless CMS manager. You can log into the back end of the website, see everything as if it were live and make updates where needed. Having access to be able to make small changes to the website, store updates or blog posts is huge. You can do them yourself, saving you time and money getting the designer to update it for you.

 

No more maintenance

Now you can rest easy knowing your website is being taken care of without the high price of maintenance fees. In the past, HTML websites required frequent maintenance to keep them running smoothly because website browsers update, and different online standards change all the time. With the birth of web-based platforms, ‘maintenance fees’ should be a thing of the past, and we feel that they are a scam now. Since its all online, it is always being updated to keep everything running smoothly. There are frequent updates to the website that make it run faster, less buggy and improve SEO optimization. This is a game changer for us and saves you thousands of dollars.  

 

As you can see, there are many advantages to choosing a Web Designer that is also a Graphic Designer now that we use a web-based platform that allows us to build websites visually. Not only do you get better design, but you get a faster turnaround, powerful features and no more maintenance fees. While design is important to keeping customers on your website, how are they going to find it without advanced SEO techniques? SEO or search engine optimization is a vital part to any website, without it, no one will ever find your website. To learn more about our SEO offerings click here.

 

We want to take care of your business from every angle. That is why we started offering web design and now SEO. No matter what your next project is, we are here to make it a successful one.  

Affordable Web Design | Small Business Web Design

Want to take your website to a whole new level? We specialize in building websites for small businesses. As a small business ourselves, we know what you need and we understand you. Call us today to learn more about how our small business web design and small business SEO packages can help you!

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